Dominant logic

Results: 119



#Item
31Political economy / Service system / Service dominant logic / Service science /  management and engineering / Service / Jim Spohrer / System / Resource / Tertiary sector of the economy / Business / Marketing / Management

10257_2008_105_Article 1..12

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Language: English - Date: 2009-03-31 10:36:32
32Service dominant logic / Value network / Service system / Tertiary sector of the economy / Market / Business marketing / Factors of production / Service / Selling / Business / Marketing / Economics

doi:[removed]j.orgdyn[removed]

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Language: English - Date: 2006-11-20 19:34:10
33Value / Service dominant logic / Co-creation / Value network / Business marketing / Relationship marketing / Business ecosystem / Sales / Market / Business / Marketing / Social networks

J Bus Mark Manag[removed]:169–179 DOI[removed]s12087[removed]C o m m e n ta ry From Repeat Patronage to Value Co-creation   in Service Ecosystems: A Transcending

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Language: English - Date: 2012-02-16 14:46:42
34Abstraction / Axiology / Output / Marketing / Service dominant logic / Goods / Science / Logic

Foundations and Prospects for a Service-Dominant Logic of The Market S-D Logic RMIT Foundation,

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Language: English - Date: 2012-02-19 20:08:00
35Co-creation / Business marketing / Relationship marketing / Sales / Industrial marketing / Services marketing / Distribution / Service system / Viable systems approach / Marketing / Business / Service dominant logic

doi:[removed]j.indmarman[removed]

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Language: English - Date: 2009-03-31 10:37:13
36Goods / Macroeconomics / Business / Anthropology / Value / Market / Consumption / Output / Service / Economics / Consumer theory / Marketing

Service-Dominant Logic and Markets as Systems: An Overview S-D Logic Symposium on the Market as a System

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Language: English - Date: 2009-02-20 13:50:11
37Service dominant logic / Marketing / Supply chain management / Strategic management / Value / Co-creation / Value chain management capability / Business / Management / Technology

REFRAMING SUPPLY CHAIN MANAGEMENT: A SERVICE-DOMINANT LOGIC PERSPECTIVE ROBERT F. LUSCH University of Arizona Shifting the dominant thinking of supply chain management toward the

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Language: English - Date: 2012-02-16 14:46:17
38Model theory / Microeconomics / Value / Good / Interpretation / Inseparability / Productivity / Service dominant logic / Business / Logic / Science

Core Concepts and Developmental Directions in Service-Dominant Logic S-D Logic VTT Workshop, Helsinki, Finland

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Language: English - Date: 2012-05-16 17:21:58
39ECRM / Business marketing / Market segmentation / Service / Customer engagement / Customer lifetime value / Strategic management / Service dominant logic / Co-creation / Marketing / Business / Relationship marketing

Invited Commentaries on “Evolving to a New Dominant Logic for Marketing” In the preceding article, Vargo and Lusch (V&L; 2004) observe that an evolution is underway toward a new dominant logic for marketing. The new

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Language: English - Date: 2006-11-20 19:34:00
40Strategic management / Marketing / Co-creation / Value proposition / Core competency / Value network / Service system / Value chain management capability / Management / Business / Service dominant logic

doi:[removed]j.jretai[removed]

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Language: English - Date: 2007-08-21 17:41:37
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